Birdeye.

20 second spot

Landing page

Stand Out on Search Campaign

Background:

More than 150k businesses use the Birdeye platform every day to grow their business online. Of those 150k, a good majority are small, locally owned and operated shops. And they all choose Birdeye because they’re damn good at helping these businesses grow their reviews and build their reputation.

Challenge:

Birdeye is a notorious big-game hunter, with brand messaging that resonates with enterprise sized businesses. Though they serve thousands of small businesses, they haven’t historically marketed to them.

Shoestring budget limited our scope.

Request:

Bring Birdeye more small business accounts.

Our Solution:

Create a paid social video campaign and landing page experience to reach our small business audience.

Results:

Simplified messaging. Unexpected creative from a traditionally upmarket SaaS company. Thousands of impressions and leads. And a big win for the creative team at Birdeye.

3.5% CTR
7.0% Engagment Rate
125k in Generated Pipeline